We're Looking for Swaggy Vendors
As a 20-year veteran of eCommerce and digital media, I have witnessed the revolution in retail and the evolution of online shopping. The dot.com boom-to-bust at the turn of the century allowed the little guy to compete with the big boys on a level playing field and Yahoo Shopping was marketplace of choice.
Fast forward to today and Yahoo has been replaced by Google Shopping and Amazon is the king of retail. In fact, they’re also the king of research for consumer goods, even surpassing Google. They’re the leader because they figured out how to make it easier, faster and cheaper than anyone else. I am impressed with their innovation, but dismayed that it’s hurt the new and emerging.
They’ve grown to an immense size and accumulated an enormous customer base. Understandably, millions of brands and manufacturers have swarmed to get their products listed on their site. It has changed the fortunes for many businesses, but it hasn’t been without their drawbacks.
- One Size Fits All Approach
- Amazon is king and when you’re king, you make all the rules.
- Fees, fees and more fees
- Easy for Consumers, challenging for sellers
This is not meant to knock Amazon or any other global merchandising site, because they do their thing and they are great at what they do. In fact, many businesses should consider having a presence there, but as the saying goes, you can’t be everything to everyone.
Our focus is to create a unique and rewarding experience for customers and vendors partners alike. You will be a partner because we have the same, singular goal that requires both of us to do our thing and do it well. When you’re successful, we’re all successful.
SwaggyPet.com has no intention of being everything, but we strive to be the boutique site for discerning buyers that appreciate originality. In order to remain true to mission, our pet swag must meet one or more of the following criteria to be considered:
- Top Quality
- Highly Stylized
If you’re interested in working with us, we’re honored, and we’d love to hear from you. Please submit your application and we will connect with you quickly after our reviewal process.
Founder & CEO, SwaggyPet.com